situation
Sound familiar?
- a partnership, an investment or a joint structure lies ahead — and everything rests on trust in one person
- the formal checks are clean, but something tells you to look deeper
- your name will stand next to theirs — and their history will become part of yours
- there is little time for the decision, and the cost of a mistake is years and your reputation
Lawyers will check the documents. The question is what the media, the search results and the person’s digital trail will tell you about them.
complexity
Why “googling it yourself” doesn’t work
The first page of Google is a shop window, and if a person manages their search results, you see what you are being shown.
The real picture is made up of deeper layers: archived materials, deleted and edited publications, regional sources, connections between mentions, a trail in screening databases. Reading these layers is a profession in its own right; we have been practising it since 2011 — usually from the opposite side.
method
Open sources only
A firm principle: we work exclusively with public information — media, registers, archives, search engines, open databases.
No surveillance, no access to private data, no social engineering. This is the same methodology we use to analyse our own clients’ search results — applied to your potential partner.
Reputation due diligence is an analysis of a person’s public information field before a deal or partnership: media trail, search results, open registers and archives. It is carried out exclusively using open sources.
result
What you get
A structured report: the person’s media history and how it has evolved; what the search results show — and what they hide; conflict episodes and their sources; red flags at the “stop and check deeper” level. The report is for your decision: we do not give “good/bad” verdicts; we show the picture that cannot be seen from the first page.
formats
Both formats are customized. The cost depends on the complexity of the search results, the volume of negative content, and the target outcome.
Project
A defined project with a specific outcome: changing search results and resolving a particular issue. Timeline: from a few months.
Ongoing support
Reputation as a managed asset: monitoring, responding, and developing your information landscape. For those whose name works for them every day.
agency
Why SERM.UA
For fifteen years we have been building and protecting information fields — so we know what a managed field looks like and where to look for what has been removed from it.
More than 500 projects. Confidentiality works both ways: the fact that you contacted us is protected just like everything else.
Honestly: open sources have limits. If the picture calls for a legal or financial check, we will tell you where our zone ends and the work of your lawyers begins.
question
Will the person find out about the check?
No. The work is carried out only with open sources, without contacting the person’s circle and without leaving traces.
How long does it take?
A basic picture — up to two weeks. A deep analysis with archival layers takes longer; we agree on the timeline at the start.
How is this different from a check in YouControl or the registers?
How is this different from a check in YouControl or the registers?
Do you check companies?
The object of our work is a person. Corporate due diligence is the territory of lawyers and auditors, with whom we work in tandem when needed.
